var ProjectsData = { projects : [{"ID":2844,"post_author":"1","post_date":"2014-10-28 17:47:51","post_date_gmt":"2014-10-28 17:47:51","post_content":"<p>\u901a\u8fc7\u8fd9\u56db\u4e2a\u56fd\u5bb6\u6216\u5730\u533a48\u540d\u610f\u89c1\u9886\u8896\u7684\u7c89\u4e1d\u5173\u6ce8\uff0c\u4ece\u800c\u5f15\u8d77\u516c\u4f17\u7684\u5174\u8da3\u3002\u8fd9\u5176\u4e2d\u5305\u62ecChris Tang\u3001Davis Savril\u3001Se7en\u4ee5\u53caXiao Jinya\uff0c\u610f\u5473\u7740\u8986\u76d6\u4e86480\u4e07\u540d\u7f51\u6c11\u3002<br \/> \u5229\u7528\u610f\u89c1\u9886\u8896\u53d1\u5e03\u5728\u793e\u4ea4\u5a92\u4f53\u4e0a\u7684\u795e\u79d8\u7535\u5b50\u85cf\u4e66\u7968\uff08\u53db\u9006\u4eba\u7269\u7b80\u4ecb+\u610f\u89c1\u9886\u8896\u8bed\u5f55\uff09\u5c06\u597d\u5947\u7684\u7c89\u4e1d\u5438\u5f15\u5230\u4e13\u95e8\u7f51\u7ad9\u4e0a\u3002<\/p>\r\n<p> <\/p>\r\n","post_title":"Hogan Rebel","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"hogan-rebel-2","to_ping":"","pinged":"","post_modified":"2016-06-28 11:13:25","post_modified_gmt":"2016-06-28 09:13:25","post_content_filtered":"","post_parent":0,"guid":"http:\/\/site.samesame5.ecritel.net\/project\/hogan-rebel\/","menu_order":49,"post_type":"project","post_mime_type":"","comment_count":"0","filter":"raw","bg_image":"http:\/\/site.samesame5.ecritel.net\/wp-content\/uploads\/2014\/10\/cover-hogan-2.jpg","project_logo":"<img alt=\"http:\/\/site.samesame5.ecritel.net\/wp-content\/uploads\/2014\/10\/Projet_client-hogan.png\" title=\"http:\/\/site.samesame5.ecritel.net\/wp-content\/uploads\/2014\/10\/Projet_client-hogan.png\" class=\"attachment-medium\" src=\"http:\/\/site.samesame5.ecritel.net\/wp-content\/uploads\/2014\/10\/Projet_client-hogan.png\" \/>","client_name_color":"","links":"<a href=\"http:\/\/www.hoganrebel.com\/en\/the-rebel-journey\" target=\"_blank\">> \u53c2\u9605\u7f51\u7ad9<\/a>","client":{"ID":2821,"post_author":"1","post_date":"2014-10-28 16:45:34","post_date_gmt":"2014-10-28 16:45:34","post_content":"<p>Hogan Rebel\u662fHogan\u65d7\u4e0b\u7684\u5e74\u8f7b\u54c1\u724c\uff0c\u5b83\u53cd\u5bf9\u56e0\u5faa\u5b88\u65e7\uff0c\u9882\u626c\u6210\u529f\u548c\u5929\u8d4b\u3002Hogan Rebel Journey\u9879\u76ee\u901a\u8fc7\u7f16\u64b0\u4e00\u672c\u4e66\u7c4d\uff0c\u5438\u7eb3\u5f53\u4ee3\u6700\u4e3a\u52c7\u6562\u5f20\u626c\u3001\u6700\u4e3a\u624d\u534e\u6a2a\u6ea2\u7684\u827a\u672f\u5bb6\uff1b\u5e76\u4e14\u5efa\u7acb\u4e00\u4e2a\u7f51\u7ad9\uff0c\u7cbe\u5fc3\u9009\u62e9\u4e86\u5341\u4e8c\u4f4d\u62e5\u6709\u53db\u9006\u7cbe\u795e\u7684\u77e5\u540d\u4eba\u58eb\uff0c\u4ece\u800c\u4f53\u73b0\u8fd9\u4e9b\u4ef7\u503c\u89c2\u3002Hogan Rebel\u5e0c\u671b\u5728\u56db\u4e2a\u56fd\u5bb6\u6216\u5730\u533a\u8fdb\u884c\u54c1\u724c\u77e5\u540d\u5ea6\u63a8\u5e7f\uff08\u6cd5\u56fd\u3001\u82f1\u56fd\u3001\u4e2d\u56fd\u5927\u9646\u53ca\u9999\u6e2f\uff09\uff0c\u5e76\u63d0\u9ad8Hogan Rebel Journey\u7f51\u7ad9\u7684\u6d4f\u89c8\u91cf\u3002<\/p>\r\n","post_title":"Hogan Rebel","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"hogan-rebel","to_ping":"","pinged":"","post_modified":"2016-06-30 15:00:22","post_modified_gmt":"2016-06-30 13:00:22","post_content_filtered":"","post_parent":0,"guid":"http:\/\/site.samesame5.ecritel.net\/?post_type=client&p=2821","menu_order":25,"post_type":"client","post_mime_type":"","comment_count":"0","ancestors":[],"filter":"raw"}}], current_index: '0' };
通过这四个国家或地区48名意见领袖的粉丝关注,从而引起公众的兴趣。这其中包括Chris Tang、Davis Savril、Se7en以及Xiao Jinya,意味着覆盖了480万名网民。
利用意见领袖发布在社交媒体上的神秘电子藏书票(叛逆人物简介+意见领袖语录)将好奇的粉丝吸引到专门网站上。